We provide two products:

1. Motivated Seller Leads (For Investors) $300.00/lead

Motivated Seller Leads are intended for real estate investors looking for below-market, off-market properties, without brokers involved.  These leads undergo a thorough phone-screening and qualification process to ensure that they are true motivated sellers.  Our experts collect detailed information, confirm that the homeowner is serious about selling, and explain that one of our “investor partners” will reach out directly to discuss a potential offer.  Our goal is to sift out (a) homeowners who are just curious about their home’s value and (b) homeowners who are demanding at or above market value. Once the screening is complete, the lead is exclusively delivered in real-time via email, text, pinged to your CRM, or a combination of the three.

You will obtain the following information:

Seller’s Name

Property Address

Property Type

Bedrooms/Bathrooms

Phone Number

Email Address

Asking Price (Below-Market Value, Guaranteed)

Selling Timeline (e.g., ASAP, 30-60 days, etc.)

Reason for Selling/General Backstory

Notes on General Condition (including age of HVAC, roof, and water heater)

2. Realtor Listing Leads (For Brokers & Agents) $300.00/lead

Realtor Listing Leads are designed for brokers and agents interested in signing more listings. These leads undergo a thorough phone-screening and qualification process to ensure that the homeowner is willing sell the property by listing it with an agent.  Our experts collect detailed information, confirm that the owner is not already working with a realtor, confirm that the homeowner is willing to have a consultation with a realtor, and prime the homeowner to expect a call from one of our “realtor partners” to discuss listing the home.

You will obtain the following information:

Seller’s Full Name

Property Address

Property Type

Bedrooms/Bathrooms

Phone Number

Email Address

Asking Price

Selling Timeline (e.g., ASAP, 30-60 days, etc.)

Reason for Selling/General BackstoryNotes on General Condition (including age of HVAC, roof, and water heater)

We run a variety of digital advertising and call campaigns to locate motivated home-sellers, which includes Facebook, YouTube, and more. Once a lead enters into our funnel, which qualifies for one our clients based on their purchasing criteria, we will thoroughly phone-screen the home-seller to ensure contact information, property details, seller’s motivation, and more.

Yes, all leads are delivered exclusively and in real-time. Our leads are never re-sold to multiple parties, as this would lower the quality of the leads, reduce the likelihood of a that a given buyer will close, create competition amongst our own clients, and in our opinion, defeat the very purpose of our service.  However, since these leads are delivered exclusively, availability may be limited, depending on your target market. To see if your area is available, click here.

No. There are no long-term contracts or onboarding fees – only pay per valid lead that you receive. You can start, pause, or modify your campaign at any time by giving us notice of the changes.

The short answer: You will start receiving leads immediately, with zero upfront setup costs.

The long answer: For a successful, long-term acquisitions strategy, we recommend a combination of purchasing leads, as well as generating your own, depending on your budget and timing constraints. To create your own funnel, this will require a trusted team of media experts, web developers, a domain name, social media presence, API integrations, quality control checks, geo-targeting strategies, split-testing, conversion optimization techniques, and more, which gets very costly very quickly. Since we already have these systems in place and can achieve economies of scale by running broad campaigns for our large buyer network, this allows us to deliver the same leads to you at a fraction of the cost.

Many real estate lead-generation companies falsely claim that “1 in 10” of their leads convert. The truth is that results will vary, based on a variety of factors:

1. Follow-Up Protocol: Arguably the most important factors in contacting and closing off-market deals are speed-to-lead and follow-up. For most Americans, the decision to buy or sell a home is one of the most important financial decisions they will make in their lives; no matter how motivated, they will consider all viable options presented to them.  The sooner you can get a homeowner on the phone, the higher likelihood you have of striking a favorable deal.  Moreover, many inexperienced investors give up after calling once and leaving a voicemail. We recommend that our clients implement a multi-day follow-up cadence via a combination of calls, voicemails, texts, and emails, to ensure that the homeowner received the inquiry. If, of course, you receive incorrect contact information and cannot get a hold of the homeowner, we will credit you for that lead. The more dialed-in the follow-up (pun intended), the higher the likelihood of conversion.

2. Experience Level: Real estate professionals know how to negotiate, overcome common objections, conduct themselves, and are patient. Importantly, they understand that the decision to sell is not always an overnight decision—this is someone’s home, not some cheap widget. Experienced investors know that off-market deals require time, energy, and nurturing, but that all it takes is one good deal to turn massive profits and cover months (or even years) of acquisition expenses. The higher the experience level, the higher the likelihood of conversion.

3. Disposition Strategies: The most successful investors can look at a deal and consider multiple strategies: buy-and-hold (including variations, such as the “BRRRR Method”), fix-and-flip, assignments, novations, re-selling the lead itself, and for licensed brokers, listing the property. The broader the exit (or hold) strategy, the higher the likelihood of conversion.

4. Acquisition Strategies: Apart from offering all-cash, the savviest investors have a toolkit of acquisition strategies to get closer to the seller’s asking price and get the deal done, including seller-carries, sale-leasebacks, creative financing, and more. The more creative the investor, the higher the likelihood of conversion.

We are one of the only pay-per-lead companies that put our leads through call-screening before sending the lead out. Many pay-per-lead companies sell untouched form leads that enter their website, which can result in a mixed bag of varied seller motivations, inconsistent contact rates, rigorous sifting, and return requests. Our focus is quality over quantity. Third, we have a strict policy of generating all of our leads “in-house” through our own sites, campaigns, and dialers, to maintain high quality.

We stand by the quality of our leads. You will have three (3) business days to return a lead for the following reasons:

1. Off-Market Guarantee: If it turns out that the property is listed on the MLS, simply send us the link to the listing and we will refund the lead.

2. Invalid Property Type: Unless otherwise requested, we will only send you single-family homes, condominiums, and townhouses that meet your geographic criteria. If the property is a manufactured home, mobile home, or vacant land, we will refund the lead (unless you requested these property types specifically). 

3. Invalid Contact Info: Although we have phone-screening, phone number validation, and email-validation measures in place, if you are unable to reach the lead due to bad contact info, we will refund the lead. 

4. Not the Homeowner: If the point of contact turns out to be a wholesaler or broker, we will refund the lead. Erroneous Submission: If the homeowner states that they never submitted their property or never had interest in selling in the first place, we will credit your account.

Fill out our application to claim your area and a representative from our team will contact you shortly.